March 2013 News
LED LENSER® SIGNS ON AS OFFICIAL LIGHTING SPONSOR OF THE GOPRO® MOUNTAIN GAMES
Portland, OR - March 20, 2013 - LED LENSER, a Leatherman Tool Group, Inc. company, has announced they have signed on as the Official Lighting Sponsor of the GoPro Mountain Games in Vail, Colorado taking place June 6-9, 2013. This is the first year LED LENSER has been involved with the event, which is the country's largest celebration of adventure sports, music, and the mountain lifestyle.
Professional and amateur outdoor adventure athletes from the Vail Valley and around the world will participate in the GoPro Mountain Games, using the mountains and rivers around Vail to compete in nine sports and 24 disciplines including: x-country, slopestyle and road cycling, freestyle, 8-ball, sprint and extreme kayaking, raft cross, World Cup Bouldering, stand up paddle sprint and surf cross, and slackline competitions as well as trail, mud and road running, and even dog competitions.
In addition to the athletic events, the GoPro Mountain Games will include a mountain photography competition, adventure film school, film festival, interactive exhibition and demo area, nightly free concerts, and mountain lifestyle parties.
"We're looking forward to joining the athletes and spectators at the GoPro Mountain Games this summer," said Juli Warner, Marketing Communications Manager for LED LENSER. "We'll be interacting with attendees at GearTown with both our LED LENSER and Leatherman brands, and involved with the music concerts at night, handing out all kinds of cool stuff so concertgoers can enjoy the night time festivities. This is a great partnership and we're excited to be supporting the athletes at the Games."
The Mountain Games are a project of the Vail Valley Foundation. For more information about the partnership, or LED LENSER in general, please contact PR Specialist Kitri McGuire at firstname.lastname@example.org or 503-253-7826.
About LED LENSER
LED LENSER, a Leatherman Tool Group, Inc. company, produces lights and headlamps for everything from camping, diving, running, hunting and fishing to industrial trades, DIY and law enforcement. Sizes range from keychain to 1000+ lumen heavy-duty defense lamps. MSRP ranges from $15.00 to $700.00 USD. All lights are backed by a five-year warranty. For more information about LED LENSER visit www.ledlenser.com or facebook.com/ledlenserusa.
About the Vail Valley Foundation
The Vail Valley Foundation is charged with enriching the Vail Valley and sustaining its unique spirit through the delivery of unparalleled arts, world class athletics and inspiring education programs throughout the community. For additional information on the Foundation, visit www.vvf.org.